THE ORIGINALS & GOOD BASICS
Our Mission Most people only heard about and got to know Merz b. Schwanen from the 'production on the old machines' and 'made in Germany'.Don't get us wrong: we're happy...
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PRESSE
ALL GOOD! – Meet Our Brand New T-Shirts
Meet our brand new all good! t-shirts We are happy to present you our new ALL GOOD! line, which we invented to bright up your days and uplift your mood!...
THE ART OF HAND-DYED INDIGO STYLES
The art of hand-dyed indigo pieces From carefully crafted Merz b. Schwanen textile to a one-of-a-kind hand-dyed indigo style: For several seasons now, we've regularly joined forces with Blue Print...
5 Reasons Why Ecological Clothing Is Good
Why ecological clothing is good? Maintaining the main idea of Merz b. Schwanen – "making good things, with good people for good people, people like you, and sharing all that...
MERZ B. SCHWANEN ON ARTE
Have you already seen it? We are proud and grateful to be part of the ARTE documentary "Slow instead of Fast Fashion", which was airing this week and focuses on...
It all started with a beanie...
Did you ever wonder how the "made in Portugal" products came to be? Well, it all started with a beanie and turned into a whole product line called the "Merz...
Peter Plotnicki: Co-Owner & Photographer of Merz b. Schwanen
WHAT IS YOUR REALITY? In addition to his interest in timeless styles and design, Peter Plotnicki, Co-Founder and photographer of Merz b. Schwanen, has always been a passionate photographer. For...
111 Years of Merz b. Schwanen
Founded in 1911, Merz b. Schwanen is one hundred and eleven years old. One hundred eleven is more than just a number; it represents the fact that throughout these years,...
SLOW FASHION: AN ALTERNATIVE CONCEPT TO COMMON PRODUCTION AND CONSUMPTION PRACTICES IN FASHION
What is Slow Fashion to us? Following up on this week's story, we want to dive a little bit deeper into Slow Fashion. Slow Fashion means slowing down not in...
The Power of the White (T-)shirt
"To approach this minimalist mindset from the direction of photography, I set my focus with the students on the legendary 'Power of the white shirt' stories from American, as well...
MERZ B. SCHWANEN CITY GUIDE: BERLIN
Berlin, a city with a rich history and a vibrant modern culture, has always been a source of inspiration for creative minds. For us, Merz b. Schwanen, brand deeply rooted...
The Meaning Behind the Swan
At Merz b. Schwanen, the swan is more than just a symbol—beim Schwanen means at the swan, where our journey began. Like the swan, our story is one of transformation....
All Plant-Based - ALL GOOD!
THE ALL PLANT-BASED COLLECTION At Merz b, Schwanen, our unwavering commitment to environmental stewardship lies at the heart of our mission. With this firmly in mind, we are proud to...
Handcrafting the 215 T-Shirt
Here at Merz b. Schwanen we have been so honored by the massive outpouring of support for our 215 loopwheeled T-shirt. It has truly reached legendary status throughout the world....
Who Made My Clothes?
Fashion Revolution Week marks an annual campaign in April, commemorating the tragic Rana Plaza factory collapse on April 24th, 2013, which sparked the inception of Fashion Revolution. Throughout this significant...
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